That process often involves more listening than talking. “Breathable or not, we strive to communicate the importance of how our waders will keep users dry and their feet warm."
#GANDER MOUNTAIN DUCK HUNTING WADERS HOW TO#
“We work closely with retail partners to educate them on the latest LaCrosse technologies and how to best communicate the seasonless benefits of breathable waders to consumers,” Hutchison said.
#GANDER MOUNTAIN DUCK HUNTING WADERS PRO#
Many quality companies make or sell breathable waders - including Cabela’s, Drake, Frogg Toggs, Gander Mountain, Bass Pro Shops, Banded Waterfowl Products and Caddis Waterfowl Wading Systems - so manufacturers must set themselves apart and sell the benefits of their products.
That emerging market represents a crowded field. We absolutely recognize consumer demands and the growing popularity in breathable waders.” We started producing breathable waders in 2013 with the Alpha Swampfox. In general, breathable waders are more lightweight, provide better air flow and dry more quickly. “They can easily adapt to a variety of weather conditions, either being used in the earlier, warmer seasons or layering up underneath to be used in the cooler seasons. “Breathable waders are growing in popularity, likely due in part to their all-season flexibility,” said Erin Hutchison, marketing communications specialist for LaCrosse. listened. Today they and a number of other companies offer a variety of breathable waders in Realtree MAX-5 camo.
Manufacturers such as LaCrosse Footwear Inc. Suddenly, hunting waders became “seasonless,” and waterfowlers demanded a product that would keep them cool and mobile during early teal seasons yet warm and dry during the frigid grand passage of late fall. Waders used to define seasons: a light model for spring fishing, a heavy pair for trapping and, of course, rubber or neoprene waders for duck hunting.īut then, the idea of breathable waders, long a popular concept in the trout angling world and some corners of the duck hunting scene, crossed over to the mainstream waterfowl market.
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